Cookie Policy

Last updated: January 15, 2025

1. What Are Cookies

Cookies are small text files that are placed on your device when you visit our website. They are widely used to make websites work more efficiently and provide information to website owners.

This Cookie Policy explains how WhatsApp Business Automation ("we," "our," or "us") uses cookies and similar technologies on our website and platform.

2. How We Use Cookies

We use cookies for various purposes to enhance your experience on our platform:

  • To provide essential website functionality
  • To remember your preferences and settings
  • To analyze website performance and usage patterns
  • To personalize content and improve user experience
  • To provide relevant marketing and advertising
  • To ensure security and prevent fraud

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility.

  • Session cookies: Maintain your login session
  • Security cookies: Protect against fraud and abuse
  • Load balancing cookies: Distribute traffic efficiently

3.2 Performance Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often and if users receive error messages.

  • Google Analytics: Website usage statistics
  • Performance monitoring: Page load times and errors
  • User behavior: Click patterns and navigation flows

3.3 Functional Cookies

These cookies allow the website to remember choices you make and provide enhanced features and personal content.

  • Preference cookies: Remember your settings and preferences
  • Language cookies: Store your preferred language
  • Theme cookies: Remember dark/light mode preference

3.4 Marketing Cookies

These cookies are used to deliver advertisements relevant to you and your interests. They may also be used to limit the number of times you see an advertisement.

  • Advertising cookies: Show relevant ads based on interests
  • Social media cookies: Enable social sharing functionality
  • Retargeting cookies: Show ads on other websites you visit

4. Third-Party Cookies

We also use third-party services that may set cookies on your device:

Google Analytics

Used to analyze website traffic and user behavior to improve our services.

Cookies: _ga, _ga_*, _gid, _gat

Hotjar

Used for user experience analysis through heatmaps and session recordings.

Cookies: _hjid, _hjFirstSeen, _hjIncludedInSessionSample

Intercom

Used for customer support chat functionality and user engagement.

Cookies: intercom-session-*, intercom-id-*

LinkedIn Ads

Used for marketing campaigns and conversion tracking on LinkedIn.

Cookies: li_sugr, UserMatchHistory, AnalyticsSyncHistory

5. Cookie Duration

Cookies may be either "session" or "persistent" cookies:

Session Cookies

Temporary cookies that are deleted when you close your browser. Used for essential functionality like maintaining your login session.

Persistent Cookies

Remain on your device for a specified period (from days to years) or until you delete them. Used for preferences and analytics.

6. Managing Your Cookie Preferences

6.1 Browser Settings

You can control and manage cookies through your browser settings. Most browsers allow you to:

  • View and delete cookies
  • Block cookies from specific websites
  • Block third-party cookies
  • Clear all cookies when you close your browser
  • Receive notifications when cookies are set

6.2 Cookie Consent Manager

When you first visit our website, you'll see a cookie consent banner that allows you to:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize your cookie preferences by category
  • Access detailed information about each cookie type

Note: Disabling certain cookies may impact website functionality and your user experience.

7. Opt-Out Links

You can opt out of specific third-party tracking:

Google AnalyticsOpt Out →
LinkedIn AdsOpt Out →
Digital Advertising AllianceOpt Out →

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, law, or our business practices. We will notify you of significant changes by posting the updated policy on our website with a new "Last Updated" date.

9. Contact Us

If you have questions about our use of cookies, please contact us:

Email: privacy@xyz.com

Address: Plot No. 123, Tech Park, Mumbai, Maharashtra 400001, India

Phone: +91 98765 43210